Blog Archives

So you’ve heard about the social media craze and are ready to focus some of your business resources on a new social media campaign before deciding to make the full-move online huh? Well, you may want to think twice if you plan on making social media the primary vehicle to bring your business online. But why? Isn’t social media “the thing” nowadays? Well, in many ways, YES, but there still are some things you need to be aware of… With social media sites such as Ning suddenly switching to a paid service, Utterz going out of business, and Facebook constantly having privacy issues,  [...]

The twentieth century U.S. criminal Willie Sutton was said to rob banks because “that’s where the money is.” The same motivation in our digital age makes merchants the new target for financial fraud.   Occasionally lax security by some merchants enables criminals to easily steal and use personal consumer financial information from payment card transactions and processing systems.  It’s a serious problem – most recently compiled statistics show more than 234 million records with sensitive information has been breached since January 2005, according to Privacy Rights  [...]

There are three reasons why a business might decide to use YouTube as part of their overall search engine optimization strategy: Popular YouTube videos appear at the top of Google search results pages alongside standard website listings so it’s quite easy to understand that if you have a popular video in YouTube, titled with your relevant keywords, then it could get you an extra spot in Google search results alongside your main website. The downside is that this traffic will go straight to YouTube so you have the job of ensuring that the video viewer knows your website address and decides  [...]

Welcome to the Pump Up Your Website FAQ.  This is the dedicated section for all Frequently asked questions (FAQs) but if your query isn’t answered here then don’t hesitate to contact us. We are committed to search leadership in all aspects of our business. What is involved in your Search Engine Optimisation service? All you have to do is provide us with your website URL. We will then conduct an in-depth analysis of your website (free of charge) and contact you with a detailed proposal on how to improve your website rankings. Why do I need to be in top 10 in Google? Research shows that  [...]

What Is Online Marketing? Online Marketing is the interactive process of selling your company, goods or services over the internet. A good online marketing strategy will create a synergy between your company’s business model and sales goals and your overall website appearance and function. Some of the most commonly used online marketing strategies include internet advertising (hyper links and ad banners), the management of a customer data base and email strategies. Using a broad mix of components (see “Social Media”) the purpose of online marketing is to increase brand awareness and  [...]

Press releases are a great way to build your brand and increase your business’s products and services visibility. All press release submissions are done 100 % manually by our experienced and trained team members. Our media release distribution service sends your news release to; media outlets, reporters, journalist, editors, online news outlets, radio and even TV. We have direct access to over 80,000 contacts in the industry and send your personalized press release via the preferred method to the appropriate contact in the media outlet. Our team of writers will write a press release  [...]

People who are new to email marketing often ask me, “How should I write my subject lines so that more recipients will open my emails?” In order to answer that question, I would like to share with a study based on 40 MIO email sent. Below are the ones with the highest open rates and the ones with the lowest open rates. The “highest” open rates were in the range of 60%-87%, while the “lowest” performers fell in the dismal 1%-14% range. Do you see a pattern below? >>> Best Open Rates (60%-87%) <<< [COMPANYNAME] Sales & Marketing  [...]

Businesses located in Boynton Beach has their websites which convey almost all the word to the users. It release all the indispensable news about the neatness. Business web hosting is very admired these days. The company which does not have its website is considered to be less forward-looking than the new companies in Boynton Beach. There are many nature of packages available for the professional business web hosting. Business web hosting is available in many circulars. Some of these letters are free while additional parcels are not free. Before pick any box full acquaintance about these  [...]

Nowadays every one corporation located in West Palm Beach has their websites which spend more or less all the word to the users. It discloses all the necessary knowledge about the business. Business web hosting is very trendy these days. The company which does not have its website is careful to be less well ahead than the extra companies in West Palm Beach. There are many font of post available for the professional organization. Business web hosting is available in many packages. Some of these correspondence are free while other circulars are not free. Before decide on any packet full  [...]

Our brains are being bombarded with daily messages on doom and gloom! Of course we can’t overlook the hard facts and act accordingly, but when it comes down to GROWING your business we need to think BOOM not gloom. In my opinion it means to think more pro-active, positive and fight inaction. Create an Action Plan that will sustain you through these tough times. Create your own BOOM times! Step 1) Stay Positive and read Norman Vincent Peale’s “The Power of Positive Thinking”. This will definitely revive your gloomy mind. Step 2) Revise your current marketing strategy  [...]